Ya know Ember, I've mentioned this before, but I have a theory....
While most everything is more expensive in CA, especially gas, and taxes ! I think places in the mid West, like Texas, have a lot more hard core BBQ'ers. So a large majority of the people in the mid West no what to do with a brisket ! Not so in Cali.
So it becomes a supply and demand thing. I'll be honest, if it were not for SV, I wouldn't be buying Brisket, or Tri Tip either.
But anyway yes, even for choice brisket from Sam's club, it's only like $3.35 a lb